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Home > Cloud Computing > Fastly launches Cloud Optimizer

Fastly launches Cloud Optimizer

Erdem Yasar by Erdem Yasar
February 1, 2020
in Cloud Computing
2 min read
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Fastly launches Cloud Optimizer
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Fastly, announced Cloud Optimizer that enables critical, high-traffic content delivery between CDN and central cloud.

Fastly announced Cloud Optimizer which brings customers with multi-cloud or multi-CDN architectures, especially within commerce and high tech verticals, the real-time control, and visibility required to make informed business decisions as quickly as possible, without the need to re-architect network infrastructure. Cloud Optimizer helps organizations improve load balancing and intelligent routing, which means end users can enjoy a more reliable digital experience.

Cloud Optimizer’s benefits include:

  • Superior Performance: Fastly’s powerful points-of-presence (POPs) are built with solid-state drives (SSDs) and large amounts of memory in well-connected locations around the world to deliver higher cache hit ratio, significantly reducing the need for requests to go back to the origin. Customers will enjoy greater security as well, as all traffic is encrypted by TLS.
  • Real-time Control and Visibility: Gain full control with the ability to push out configurations quickly and pivot immediately as needed. Real-time logs combined with client-side analytics allow for rapid insight and true observability down to the network layer.
  • Agility: With intelligent routing capabilities, organizations can switch between origins quickly to avoid getting locked into one provider. Cloud Optimizer can even support integrated configuration with CI/CD systems, and during migrations from on-premise to cloud, or from one cloud provider to another.
  • Cost Reduction: Request Collapsing consolidates multiple requests for the same piece of content down to one request back to the origin. This, compounded with Fastly’s unique POP design that can increase the cache hit ratio, protects a business’s origin from a barrage of identical requests and reduces the computing resources needed to support a site. Joshua Bixby, president of Fastly said,
Joshua Bixby, president of Fastly
Joshua Bixby, president of Fastly

“Important events, such as Black Friday or the launch of new software, can really be difficult to execute, as they require a good deal of agility and reliability. As a result, today’s commerce and high tech organizations commonly work with multi-cloud or multi-CDN architectures, but that can quickly lead to higher traffic volumes and egress costs, limited visibility into legacy CDN performance, and vendor lock-in with origin providers. Cloud Optimizer helps those organizations by lowering costs and increasing observability, and that’s a big win for customers prioritizing quality experiences for their end-users.”

See more Cloud Computing News


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Erdem Yasar

Erdem Yasar

Erdem Yasar is a news editor at Cloud7 News. Erdem started his career by writing video game reviews in 2007 for PC World magazine while he was studying computer engineering. In the following years, he focused on software development with various programming languages. After his graduation, he continued to work as an editor for several major tech-related websites and magazines. During the 2010s, Erdem Yasar shifted his focus to cloud computing, hosting, and data centers as they were becoming more popular topics in the tech industry. Erdem Yasar also worked with various industry-leading tech companies as a content creator by writing blog posts and other articles. Prior to his role at Cloud7 News, Erdem was the managing editor of T3 Magazine.

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