GoDaddy InSight helps improve performance for small business websites

GoDaddy introduced GoDaddy InSight as part of its Websites + Marketing product. The aim is helping customers identify whether or not their website is performing as it should.

With GoDaddy InSight feature, Websites + Marketing is the only product in the industry that provides ongoing guidance based on comparing a business’s performance to other businesses in their industry. Data analytics help website owners explore insights into their visitors. GoDaddy InSight provides specific action plans to help the business reach its goals.

Measure and turn insights into improvements

From social media activity to online reviews, website owners get recommendations of action plans for their website by being able to track their performance against similar businesses. GoDaddy InSight provides an InSight Score using performance data like website traffic, social media activity, while benchmarking businesses to others in the same industry and region, with similar online tenure.

This score adjusts over time as businesses complete items from their action plan, providing consistent visibility on how they are benchmarking with others like them. Selina Bieber, Regional Director for MENA and Turkey of GoDaddy said:

Having access to relevant data is one thing, but finding ways to improve your website is how you can help your business grow. GoDaddy InSight presents action plans tailored to your business. It’s a guide that helps small business owners and entrepreneurs direct their efforts so that they’re spending time on the tasks that can have the most impact on their business.

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